Xclaymation

Xclaymation is a Dallas-based positioning firm.

Its engines classify every product or service claim against the evidence behind it, then structure the claims that survive so AI systems can find and describe them accurately. X!Vector is a 22-agent product positioning engine; X!Anchor is an 18-agent service positioning engine; X!MCO is the machine commerce optimisation layer delivered inside both. Frameworks and methodology applied in engagements at Dollar General, NTT DATA, Honeywell, Wolters Kluwer, Hexagon, ESAB and Kordsa. Founded by Neeraj Malkoti, previously a technologist at Credit Suisse and JPMorgan.

Xclaymation works with B2B technology and industrial companies whose products lose winnable deals and whose teams cannot name the claim that failed.

Engagements produce a scored claim set with evidence attached, an audited competitive map, a messaging architecture, machine-readable structuring measured across five named AI environments, and deployable go-to-market assets.