White Dolphin

White Dolphin is a digital marketing agency in Thornhill, Ontario, working withsmall and mid-sized service businesses across the Greater Toronto Area and theUnited States.

We do four things: SEO, Google and Meta advertising, conversion rateoptimization, and website builds. Most clients start with one and add theothers once the first is producing leads.

Our work is concentrated in four industries: medical aesthetics clinics,medical imaging practices, contractors, and home services businesses. We havepublished 31 case studies in those categories. The focus is deliberate — inthese markets we already know what a booked consultation costs, which keywordsconvert, and which ones only look good in a report.

What a typical engagement includes: a technical SEO and content program builtaround the services you actually want more of; Google and Meta campaignsmanaged to cost per booked lead rather than clicks; landing pages andconversion tracking that make the numbers verifiable; and monthly reportingthat ties spend to leads.

We also work on visibility inside AI search — making sure ChatGPT, Perplexity,Google AI Overviews and Copilot describe and cite our clients correctly. Webuilt our own measurement tool for it rather than guessing.

We are a good fit if you are a service business with a real sales process andwant fewer, better-qualified leads. We are not a fit for ecommerce ordropshipping, and not for anyone shopping purely on the lowest monthlyretainer.

Based in Thornhill, serving the Greater Toronto Area, Ontario, and clientsacross the United States.