StartupCraft

StartupCraft is a custom software and AI development agency in Sydney. We build the operational platforms businesses run on, and increasingly the AI that runs inside them. Ten years. 120+ products delivered. Full-cycle engineering - discovery, architecture, build, launch, support. Senior engineers only. Built by engineers, not vibe coders. Remote-first · HQ Sydney, Australia · Founded 2015 · info@startupcraft.io What we do: ✔️ Custom operational platforms - the system a business actually runs on, replacing spreadsheets, disconnected tools and manual re-keying✔️ Mobile apps for frontline and field teams - offline-first, photo and location capture, built for people who aren't at a desk✔️ Applied AI inside existing operations - not a chatbot bolted on the side, but AI that removes work from a process people already follow daily✔️ Systems integration - CRM, finance and industry platforms made to talk to each other. HubSpot, Xero, Procore, Power BI✔️ Products taken from zero to scale - several platforms we've built now run tens of thousands of users Proof: ✅ WorkAxle - workforce management platform. 30,000+ users online, enterprise in under three years✅ Emajin - membership and networking platform. 72% faster time-to-market, 58% lower development cost✅ Morpheus.Network - blockchain masternode platform for supply chain data assurance✅ Worklair - our own project and delivery management platform, built and run in-house Also delivered in construction cost control, automotive sales operations and healthcare. How we start: Every engagement opens with a paid discovery. We map the process, identify what is genuinely automatable, and hand back the architecture and sequencing. You keep the document whether or not we build. Core stack: 🧑🏼‍💻 Front-end: React📲 Mobile: React Native (iOS, Android)☁️ Back-end & API: Node.js (Nest.js)🗄️ Data: PostgreSQL🛜 Infrastructure: AWS🤖 AI: Anthropic Claude, OpenAI, open source models