sequenceDM

I'm Gregory De Rocher, founder of sequenceDM — a Vancouver-based B2B marketing consultancy specializing in marketing strategy, fractional CMO engagements, and marketing audits for companies ready to scale.

I work with B2B companies in solar and clean energy, financial services, SaaS, edtech, legal tech, and creative industries. My approach is diagnostic first: find what's broken, fix the strategy, then build the execution plan around revenue — not activity.

Before founding sequenceDM, I held Director of Marketing Communications and Director of Digital Marketing roles at Fidelity Investments Canada. That institutional background shaped how I work: with a bias toward measurable outcomes, disciplined budget allocation, and honest KPI and revenue alignment.

Clients I've worked with include Otter Energy, which achieved 3× revenue growth over five years; Gepeto, which raised $1.2 million following a pre-fundraise marketing audit; and DoProcess, whose brand development contributed to a successful acquisition.

I'm not an agency. I don't sell execution retainers or bill hours for deliverables. Every engagement is advisory, independent, and built around what your business actually needs — whether that's a focused audit, a go-to-market strategy, or ongoing fractional CMO support.

sequenceDM serves B2B companies across Canada and North America.