PressPlay MKT
Experiential marketing and events in Panama
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About PressPlay MKT
PressPlay MKT is an experiential marketing agency based in Panama City. We design, produce and measure brand experiences: corporate events, BTL activations, product launches and trade marketing for leading brands in Panama.
What sets us apart is that strategy, creative, fabrication and on-site operations live under one roof. Our own workshop builds stands, furniture and set design, and our technical production unit covers LED screens, sound and lighting.
We also build our own event technology: PlayPass, a platform for registration, NFC/QR access control and live attendance data, plus interactive experiences with AI avatars and photo activations that turn attendance into measurable data.
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