Plum Good Marketing

Plum Good Marketing is a fractional CMO agency that gives growing businesses executive-level marketing leadership — without the full-time cost or the long-term contract.

We work with mid-sized companies that have strong operations, capable teams, and real growth goals — but no one owning the marketing strategy at the leadership level. Campaigns are running. Content is going out. Vendors are delivering their pieces. But nothing connects, nothing compounds, and leadership can't tell if marketing is actually working. That's the gap we close.

As your fractional CMO, we sit in your leadership meetings, own your marketing rocks, align your team and vendors around a clear quarterly strategy, and report in business language — revenue, pipeline, customer acquisition cost — not impressions and follower counts.

We work especially well with:

Manufacturers with DTC channels who need marketing aligned to operational realities and revenue goals

EOS-aligned companies where marketing is the weakest link in an otherwise disciplined organization

Second-generation and legacy business owners who are ready to modernize without losing what makes their company special

What sets us apart:

No long-term contracts. No hidden fees. Cancel anytime with 30 days notice. We don't take orders — we take ownership. Our clients describe us as feeling like a full-time member of the team, not an outside agency. We attend L10 meetings, mentor junior marketers, manage vendors, and stay through execution. The plan doesn't sit in a deck. It gets done.

Plum Good Marketing is based in Detroit, Michigan and serves clients across the U.S., Europe and the UK.