Nothing

TikTok & Instagram influencer marketing agency

Web Development Advertising & Media Buying Branding & Identity Content Marketing Marketing Strategy & Fractional CMO Influencer & Creator Marketing Paris, France

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About Nothing

Nothing (NTHG) is a Paris-based TikTok and Instagram influencer marketing agency founded in 2020 by Celian Ghelid. We connect brands and music labels with our network of 500+ vetted creators to deploy viral, 100% organic campaigns. Since inception, Nothing has executed 1,500+ campaigns generating 5+ billion organic views for clients including Disney, Sony Music, Universal Music, Warner Music, L'Oreal, Xiaomi, Prime Video, Ticketmaster and Deezer. We operate across two verticals: Brand Marketing (product launches, awareness, conversion) and Music Marketing (releases, artist breaks, catalog activation via music.nthg.fr). Our approach: data-driven creator matching, organic-first strategy, and turning TikTok sounds and Instagram formats into large-scale cultural moments.

Services

Capabilities listed on this profile.

AdvertisingBrandingDigital StrategyContent MarketingConversion OptimizationDirect MarketingEcommerce MarketingMobile & App MarketingOther Digital MarketingPay Per ClickSearch Engine OptimizationSocial Media Marketing

Pricing

Self-reported by the listing.

Min. project

$1,000+

Hourly rate

$25 - $49 / hr

Team & locations

Paris, France2 - 9 employeesFounded 2020More agencies here →

Questions & answers

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