Noice
AI-native Australian digital agency
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About Noice
Noice is a Melbourne-based digital agency helping Australian enterprises and government organisations move to modern content platforms without the multi-year, multi-million-dollar pain that usually goes with it.
We specialise in CMS-to-CMS migrations (AEM, Sitecore, Drupal, custom platforms) into Magnolia, AEM, and other enterprise DXPs. Our own product, Migration Accelerator, uses large language models to automate the boring 80% of content migration — page-by-page mapping, component matching, content transformation — so our team can focus on the parts that need human judgement.
Beyond migrations, we deliver DXP and CMS implementations, AI strategy and consulting, AI chatbot and RAG implementations, UX research, design systems, accessibility, SEO, and managed services. Clients include Telstra Health, the Victorian Collaborative Centre for Mental Health and Wellbeing, and ASX-listed organisations across financial services, industrial, and consumer sectors.
What sets us apart: we build the AI tooling we use. That hands-on product experience grounds our consulting — we know where AI delivers genuine value, where it falls short, and how to design systems that account for both. We are platform-honest: if AI isn't the right fit for a problem, or if a different CMS suits you better than what we usually deliver, we will tell you. The goal is to solve your problem, not to sell you a technology.
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