
The New Face
Brand worlds and photoreal CGI for luxury & beauty
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About The New Face
The New Face is a Paris-based creative technology studio that produces CGI campaigns, real-time 3D experiences, and AI-driven content for luxury, fashion, beauty, and tech brands. We turn products and brand worlds into photoreal visuals and interactive experiences that run anywhere, from a social feed to a browser, with no app to install.
Our work covers four areas: brand strategy and CGI campaigns, virtual worlds built in Unreal Engine, digital innovation and agentic AI, and live experiences and events. We build with Unreal Engine 5, NVIDIA cloud streaming, 3D Gaussian Splatting, WebAR, and AI production pipelines, replacing traditional photo and video shoots to lower content costs and raise engagement.
The New Face is an NVIDIA Inception partner and has delivered work for Chanel, Cartier, Prada Beauty, YSL Beauty, Dolce & Gabbana, Pucci, MCM, Franck Muller, Logitech G, and Renault.
Brands work with The New Face when they need premium 3D and CGI content at scale, an immersive brand experience accessible from any browser, or a full product catalogue produced in CGI instead of a physical shoot.
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