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About Mudge
Mudge designs brands from innovation to icon.
We’re a comprehensive CPG branding agency helping new brands launch, established brands evolve, and everything in between. Strategy and positioning, brand identity, packaging and beyond. We partner with founders and brand teams to create distinctive brands that connect with consumers and win on shelf, online and in culture.
Led by Kelly Mudge Criswell—a leading expert in food & beverage branding—Mudge brings 20+ years of experience and the spirit of innovation to every partnership.
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