MoatWorks

MoatWorks is an AI visibility agency for B2B SaaS, specialising in answer engine optimization (AEO) and generative engine optimization (GEO). We get brands named and cited when a buyer asks ChatGPT, Perplexity, Claude, Microsoft Copilot or Google what to buy. Traditional SEO competes for a position in a list of links. We compete to be the source an engine quotes when it decides not to show a list at all. Most of that work happens off your own site, on the sources a model treats as independent: review platforms, community threads, listicles and editorial coverage.HOW WE START Every engagement begins with a fixed-scope audit. One hundred buyer prompts run across five engines, repeatedly rather than once, so the result is a citation rate and not a single snapshot. Each engine is scored on its own, because engines disagree about who to recommend more often than they agree. The audit returns a per-engine playbook, share of voice against a named competitor set, an audit of the sources those answers are built from, and a 90-day roadmap ranked by winnability. $800, delivered in seven business days, no retainer attached.ONGOING WORK Retainers run on 90-day scopes at $3,499 and $5,499 per month. On-site: entity and schema foundation, crawler access, content structured so models can extract and quote it. Off-site: cite-ready content, placement in the listicles engines pull from, digital PR, and community presence. Reporting is citation rate per engine, share of voice and a Moat Score, measured against a prompt set locked before the first run and tied back to pipeline rather than traffic.OUR POLICYWe take one client per sub-niche and never a direct competitor of an existing client. Every price is published rather than quoted on a call. Work is handled in-house. Based in Mumbai, serving the US, UK and Europe.