Micael Roche

I'm a Google Ads Expert with a complete skillset in full-stack web development, programming, and graphic design.

I've personally helped dozens of businesses invest in Google Ads, achieve positive Return-On-Investment (ROI), and grow their accounts to their optimal performances.

What I Can Do:

PLANNING & STRATEGY

I analyse the data and the factors in play and strategise the most optimal course of action. From that strategy, I put together a plan of action, which I'll follow for the initial growth of the account, but I'll adapt it to trends and the most relevant data to help the account reach its full potential.

ADVANCED TRACKING

One of the pros of being a full-stack developer and programmer is that I can setup advanced conversion and event tracking on just about any platform. If the data permits, I can also setup Enhanced Conversions to give a boost to Google Ads' user targeting algorithm.

INCREASING PPC ROI

I've helped multiple businesses just about double their monthly conversions, bringing down their average CPE and CPA and increasing their conversions, CVRs and ROI.

CREATIVE COPY

I've used compelling copywriting in combination with headline and description pinning in relevance to their BoFu, MoFu, or ToFu target audiences (yes, pinning changes depending on the funnel).

ACCOUNT MANAGEMENT & OPTIMISATION

As a certified Google Ads Specialist, I've helped all my clients' accounts reach their full potential for their investment.

PROBLEM-SOLVING

This is a trait that, surprisingly, most advertisers and developers alike lack; most advertisers will stick to what they know, not what could be better. I've strategised and implemented new account structures which tripled conversions and sales for my clients.

If you want to make the most out of your PPC marketing, reach out to me for a free consult!