LocutusHealth

I help you find and activate the nexus between your value as a vendor and the needs of healthcare leaders. Through specialist-led content marketing strategy and creation, I help marketing and sales leaders in healthcare SaaS/tech turn underperforming programs into centers of business impact.

My 12 years’ working in hospital tech and software involved countless conversations with CFOs, CMOs, and other provider and payer leaders. I realized something—there was boundless opportunity to enhance relationships between vendors and their clients…an opportunity that could be realized through content.

In 2014, I went into writing for enterprise healthcare tech companies, but quickly realized my clients were underutilizing my work—creating content for the sake of content and failing to meet key healthcare decisionmakers where they were.

That’s why today, I support healthcare tech vendors with consultant-led content strategy, content creation, and playbooks and guides. I work with my clients to build the foundation of a sustainable and healthy content program that helps teams overcome frustration, gain clarity, and drive measurable pipeline movement—often with as little one or two pieces of Value-based content.