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About Lextant

Lextant is a leading human-centered design and user experience research firm based in Columbus, Ohio. Trusted by Fortune 500 companies across automotive, healthcare, consumer products, retail, and technology, Lextant helps organizations translate customer desires into meaningful product, service, and brand experiences.

With proprietary Desired Experience Modeling and Insight Translation systems, Lextant uncovers the deep insights needed to inform strategy, innovation, and design. The firm’s advanced research capabilities include biometric and behavioral measurement, eye-tracking, and an in-house Experience Capture and Metrics System to study and improve user experiences for market success. Our Insights Garage is the nation's premier large-format market research campus.

From early concept development through production, Lextant unlocks customer value for product and service experience that deliver business results.

Specialties:

  • User Research & Strategy
  • Human-Centered Design
  • Connecteda In-Vehicle Experience & Mobility Research
  • Eye-Tracking & Biometric Analysis
  • Experience Capture & Modeling
  • Innovation & Product Development

Services

Capabilities listed on this profile.

UX/UI DesignMarket ResearchProduct Design

Team & locations

Columbus, United States50 - 249 employeesFounded 1998More agencies here →

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