Kopp Online Marketing Consulting

Olaf Kopp is Co-Founder, Chief Business Development Officer (CBDO) and Head of SEO & AI Search (GEO) at the online marketing agency Aufgesang GmbH. Olaf is an online marketing expert with more than 15 years of experience in Google Ads, SEO, Content Marketing and one of the pioneers in the field of Generative Engine Optimization (GEO). Olaf Kopp is an internationally recognized industry expert in semantic SEO, E-E-A-T, Large Language Model Optimization (LLMO) & Generative Engine Optimization (SEO) and AI search engine technology, content marketing and customer journey management. He is the founder of the world’s first database for patents and research papers, which every SEO should know and the SEO Research Suite.

Olaf Kopp is one of the first pioneers worldwide to have demonstrably worked on the topics of Generative Engine Optimization (GEO) and Large Language Model Optimization (LLMO). His first publications date back to 2023.

As an author, Olaf Kopp writes for german and international trade magazines such as Search Engine Land, t3n, Website Boosting, Hubspot, Sistrix, Oncrawl, Searchmetrics, …

In 2022 he was Top contributor for Search Engine Land. As a speaker he stood on stages of SMX, SERP Conf., SEO Vibes, Digital Bash, SEA/SEO World, OMT or Campixx.

He is co-founder and host of the podcast OM Cafe (german language). Olaf Kopp is author of the book “Content Marketing along the Customer Journey”, the OMR Report “AI Search” and co-organizer of the Performance Marketing event SEAcamp.