Kernel Naming

A good name alone doesn't guarantee success, but the wrong name is hard to overcome. Kernel taps the core of your brand to create a name that's memorable and meaningful.

Kernel is an opinionated naming studio with a radically simple process. We launch with a rapid intuitive client discovery. We explore endless possibilities of sounds and meanings so you don’t have to. In 3 weeks, we present our curated list of 3 top names. You choose the perfect one.

We use a methodical creative process and deep cultural knowledge to create names rooted in linguistic, metaphorical, and historical context.

Our terms are simple and transparent.

For $7,800 we develop 3 names in 3 weeks. You choose the one.

We start work with a $2,100 deposit.

Each option includes the name derivation, trademark review, relevant foreign language meanings, and url availability.

If we don't find the right name, you walk away and pay nothing more.

About Kernel

Every Kernel project is led by principle and founder, Alyssa King. Alyssa has 15 years' experience in content and communication and a lifelong obsession with books, stories, and words. While serving as a branding specialist at a Denver nonprofit, she realized a love and talent for naming that she built into Kernel Naming Studio.