Idea Peddler

Idea Peddler is an independent, full-service advertising agency with offices in Austin, Texas and Santa Fe, New Mexico. Founded in 2011 and bootstrapped ever since, we answer to our clients and no one else.

We were built to end the oldest trade-off in advertising: math or magic. Media is our largest team and our founder's first language, with more than 60 years of collective hands-on buying experience behind it. Creative is where we make people feel something. Run together under one roof, every dollar works twice, and totally transparently.

Five disciplines, one integrated team: Strategy, Creative, Media, Social, and Data & Analytics. The people who plan the work are the people who run it, and the team you meet in the pitch is the team on your account.

We go deep in the categories where bold ideas backed by data drive real economic impact: tourism and destinations, hospitality and resorts, entertainment and attractions, outdoor recreation, cause and public sector work, and Austin brands. For destination marketers who answer to boards and councils, our Destination Velocity approach ties campaigns to real visits, real spending, and real growth, powered by the industry's first AI-driven tourism reporting dashboard.

The results hold up: 52X return on ad spend a state DMO, ten years running. 90% revenue growth for the Georgia O'Keeffe Museum. A $122:1 return on investment. 14x ADDY winner, 2x Best Places to Work, and Zartico Data Hero certified.

Bring us your hardest growth problem. We will bring the math and the magic.