Hue & Machine

Hue & Machine is a product design company for SaaS and enterprise software, specializing in UX audits, accessibility compliance, and data-dense product design. We work with product and engineering teams at companies including Microsoft, DoorDash, and Stanford on interfaces where a design decision carries financial, safety, or regulatory weight — trading platforms, clinical dashboards, security consoles, and enterprise systems.We design complex software that people depend on. That means KYC onboarding flows a compliance officer can defend, trading dashboards a portfolio manager reads in seconds, clinical platforms a nurse trusts during a shift, and government contracting tools that make federal data usable for people who aren't data analysts.Five practices, one team:— Consulting (discovery, UX research, design strategy),— Audit (UX audits, accessibility, ADA & EAA compliance),— Product (end-to-end design, modernization, design systems, AI interfaces, dashboards),— Brand (websites, identity, positioning),— Operations (design retainers, ongoing support).

Most engagements start with a fixed-scope Product Audit and expand from there.

Every engagement runs on the same arc: Baseline → Move → Prove. We measure the metrics before we design, move them with the work, and report the delta. A single design lead owns each project end to end. Decisions are documented and traceable.

Headquartered in London, with client partnerships in New York.