GTM Layer

GTM Layer is an operator-first RevOps and GTM engineering consultancy for B2B SaaS. We build the context layer between a company's tools and its revenue: the intelligence layer that pulls account context together, reasons over it through a real sales method, and hands the rep the next move.

Most revenue teams do not have a data problem, they have a context problem. The signals already exist, scattered across the CRM, the call recordings and the market, but nothing connects them into something a rep can act on. We architect and build that system. We do not hand over strategy decks.

How we work runs in three steps:

Diagnose. A Context Gap Diagnostic that shows where buyer context is being lost and what it is costing in pipeline and conversion.

Build. GTM engineering and revenue architecture. We connect buyer signals, sales conversations and market context into workflows your team acts on inside the tools they already use.

Run. Embedded RevOps that operates and improves the system month to month.

We build on HubSpot and Clay at the core, with a Supabase context store and a Claude reasoning layer as the spine, and n8n where orchestration is needed.

Who we work with: B2B SaaS companies running an enterprise GTM motion, usually Series B and beyond, where the revenue leader needs a system that reasons over context, not just stores it.

If your CRM is full but your reps still walk into calls cold, that is the gap we close.