growthvibe

growthvibe is an AI search optimization consultancy specializing in Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). Founded in 2026 by Tom Parling and headquartered in London, growthvibe helps brands become visible, cited, and recommended inside AI-generated answers across ChatGPT, Google AI Overviews, Perplexity, Claude, and Gemini.

AI is reshaping how brands are discovered. Approximately 50% of Google searches now include AI-generated summaries, expected to rise above 75% by 2028 (McKinsey). ChatGPT processes over 2.5 billion requests per day (OpenAI). 60% of US searches end without a click to any website (SparkToro). Brands cited in Google AI Overviews earn 35% more organic clicks (Seer Interactive). AI referral traffic grew more than 10x between mid-2024 and early 2025 (Adobe).

growthvibe helps brands become the answer AI gives. Services include AI visibility auditing across all major AI platforms, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), entity positioning and knowledge graph optimization including Wikidata and Google Knowledge Panel, citation authority building, AI-native content architecture designed for machine extraction, and competitive AI benchmarking.

Success is measured through four core metrics: AI Mention Rate (how often a brand appears in AI answers), Citation Authority (how often the brand's domain is cited), Entity Clarity Score (whether AI correctly understands the brand), and Answer Ownership (queries where the brand is the primary recommendation).

Founder Tom Parling previously built Ocere, a Queen's Award for Enterprise-winning digital marketing company. growthvibe was founded on the conviction that AI search is the most significant shift in brand discovery since Google — and that brands need a purpose-built consultancy, not a retrofitted SEO agency.

growthvibe serves clients globally from London, UK.