First Domino Marketing

First Domino Marketing is a fractional CMO and brand strategy practice serving B2B technology and professional services companies.

Led by Jeremy Woolf and based in the Austin area, FDM provides senior marketing leadership and practical direction for teams that need to clarify their market position, sharpen their message, and turn strategy into execution.

Core work includes fractional CMO leadership; positioning and messaging; market and category strategy; GTM planning and execution; website and sales narrative; buyer personas and customer journeys; case studies, proof, and content strategy; and AI-assisted marketing workflows.

The work connects business priorities with the language, evidence, and marketing plans teams use across their website, sales conversations, content, and go-to-market activity.