Data to Value

Data to Value’s mission is to enable marketers to focus on data-driven marketing again, by minimizing the technical hurdles and legal risks that are tied to MarTech and AdTech data.

We build and maintain reliable marketing data infrastructure for our clients so that they can focus on using the data to optimize their marketing return on investment.

We've got more than 15 years of experience in the digital marketing and digital analytics space, working with clients from all over the world.

We're a remote-first & asynchronous working company (and have done that before the pandemic).

Besides 'regular' implementations of marketing technology tools, we also build solutions like:

Custom connections from offline systems (e.g. CRM) to digital analytics to measure conversions.

Marketing Data Warehouse solutions in Google BigQuery matching datasets from multiple advertising platforms.

Our consultants specialize in the following tools:

• Google Tag Manager
• Server-Side Tag Manager
• Google Analytics 4
• Google Cloud Platform
• Google BigQuery
• Google Dataform