Cut The Waffle
No agency overhead. No waffle. Real B2B results.
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About Cut The Waffle
Cut the Waffle exists because most B2B marketing has a waffle problem. Marketing managers who talk in circles. Agencies that produce basic content, rotate your account manager every six months, and hand you a traffic dashboard that has nothing to do with pipeline. This is the alternative. One senior B2B marketing operator doing the actual work - technical SEO, content, AI search optimisation, and sales enablement - direct, fast, and built around what your buyers are searching for. Based in Auckland, working globally.
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