
Choice OMG
Health (Dental/Optometry) Marketing Specialist
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About Choice OMG
Choice OMG is an Edmonton digital marketing and full-stack development agency that has run flat-fee SEO, Google Ads, and conversion tracking for clinics, trades, and multi-location groups since 2010. A 10-person team of degreed strategists, designers, and engineers monitors 60,000+ campaign data points and 1,000+ keyword positions daily and reports at the appointment level: every lead is traced from click to booked customer with gclid-verified offline conversions, not just clicks and impressions.
Recent wins include tripling implant-surgery revenue for a Texas dental practice and doubling locations for a Canadian optometry group. Healthcare is a core vertical: insurance-driven patient behavior and treatment-specific conversion paths change what a campaign has to do, and we build per-location attribution for DSOs and group practices where cost per acquisition varies widely between sites.
Projects start at $1,000 with hourly rates of $100 to $149: flexible enough for single-location clinics, robust enough for seven-figure national roll-outs. Expect live dashboards instead of slide decks, flat monthly fees with no percentage of ad spend, full client ownership of every asset, and one promise above all: measurable ROI, not marketing theater.
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