C Squared Advertising

C Squared is a full-service advertising, marketing and public relations agency. Our focus on one industry-building products-provides us with a deep understanding of clients\' target audiences, buying preferences, distribution channels, and media/editorial targets. Our knowledge of and passion for the building products arena combine with our staff\'s diversity of skillsets, uniquely positioning the agency to develop customized, highly targeted marketing programs across a range of advertising, PR, in-person, educational, social media, and editorial tactics. C Squared believes marketing should take a business approach, with strategies based on research and tactics continually measured, and we acknowledge that collaboration and partnership-with clients, vendors, editors, and our own staff-are