AMRC - Research & Development Consulting

AMRC Research & Development Consulting is an independent research, market intelligence and strategic advisory firm established in 2011, with operational hubs in Dubai and Casablanca.

We help organizations understand markets, customers, competitors and operating environments and translate evidence into actionable business and policy decisions.

Our capabilities cover market research, qualitative and quantitative research, market intelligence, customer and consumer insights, B2B research, market entry and growth strategy, UX/CX, public policy research, monitoring and evaluation, and complex multi-country fieldwork.

AMRC combines strategic consulting with strong primary-research execution, including CAPI, CATI, CAWI, IDIs, focus groups, ethnography and desk research.

We operate across the Middle East, GCC, North and Sub-Saharan Africa, South Asia and Southeast Asia, with particular experience in emerging and hard-to-reach markets.

We support corporations, consulting firms, international development organizations, public institutions and research agencies requiring reliable local intelligence, rigorous fieldwork and strategic recommendations.