# Ad Badger

> Helping Amazon Sellers Around the World

- Canonical listing: https://agencysource.com/agencies/ad-badger
- Categories: [Custom Software Development](https://agencysource.com/categories/custom-software-development), [Marketing Strategy & Fractional CMO](https://agencysource.com/categories/marketing-strategy), [PPC & Paid Search](https://agencysource.com/categories/paid-media), [Amazon & Marketplaces](https://agencysource.com/categories/amazon-marketplaces)
- Services: Marketing Strategy, Pay Per Click
- Team size: 2 - 9
- Hourly rate: Undisclosed
- Minimum project: Undisclosed
- Founded: 2017
- Website: https://www.adbadger.com
- Listing: Not yet claimed
- Agency Source rating: no Agency Source reviews yet

## About

Ad Badger in a marketing and advertising agency based in Austin, Texas. The first thing is, the Bid Optimizer uses an individual strategy instead of a portfolio strategy. Essentially what that means is, we optimize every single item, keywords or ad groups, so you won’t end up with a campaign where you have a hero keyword with great performance that it carries the entire campaign. Every keyword will be perfectly tuned based off its own level of performance with those products. In a portfolio strategy, sometimes you’ll end up with high performers carrying the entire ad group, and poor performers wasting money every single month.

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Source: Agency Source, https://agencysource.com/agencies/ad-badger. Ratings and reviews come only from reviews submitted and moderated on Agency Source; agencies cannot pay for rank.